In just 14 Ideas
Most entrepreneurs expect to find themselves at networking and industry
events at least a few times per calendar year, if not per month. But far too
many promising conversations turn into one-sided pitches punctuated with a
business card.
Before
you head out to your next event, why not practice a more thoughtful approach to
conversation with a like-minded stranger? You might even end up with a new
business partner, customer, investor, or friend.
Here are 14 ideas to try:
1. Ask a thoughtful
question.
Ask something that will get a unique conversation
started. Instead of "What do you do?" ask, "What do you hope to
take away from this event?" Or ask them what they think of a new idea you
have. People remember having an interesting conversation.--Caitlin McCabe, Real Bullets Branding
2. Listen.
Most people launch right into their pitch or chitchat.
You'll make a more positive, memorable impression if you allow the other person
to speak first or if you pose an open question and then listen attentively to
the answer. The more the other person talks, the better a conversation partner
you're perceived to be. My grandfather used to say there is a reason you have two
ears and one mouth--use them accordingly.--Lindsey Pollak,Millennial Workplace Expert
3. Ask what you can do to help.
When meeting someone new, a great strategy is to
quickly get a sense of what he or she does, and then immediately look for ways
to help that person. Ask, "Can I make an introduction to so-and-so?"
or "Would it be helpful if I connected you with X?" Far too many
people look at networking as a way to get things. By
approaching it as a way to give, you'll forge
great relationships with tons of amazing people while paying it forward.--Brittany Hodak, ZinePak
4. Give them a reason to remember you.
I find that one of the most important things you can
do during the first five minutes of meeting someone is give them something to
remember you by. At a business event, they may meet many individuals, but when
you make a strong and memorable first impression, your new acquaintance will
remember you the next time you reach out.--David Schwartz,EMMDeavor (DBA
Qruber) & Wireless Watchdogs
5. Focus on quality, not quantity.
Show genuine interest in the conversation. Write the
event name on their business card, then follow up within 24 hours. Go for
quality of connections rather than the quantity of business cards you collect
by the end of the night. Business cards aren't going to get clients at the end
of the day, but connections and strong relationships will.--Erik Severinghaus, Simple Relevance
6. Ask what makes them happy/excited/lose sleep.
… Anything but what they do. Networking events can end
up like an elevator pitch on a time loop. Stop the cycle by asking about
something unrelated and see where the conversation takes you. And listen!--Alexis Wolfer, The Beauty Bean
7. Remember their name and story.
Business events are an excellent way to grow your
professional network by meeting in person with other professionals. You never
know who you will meet and how you two may work together in the future. I have
met some incredible people at events; folks who have been extremely
instrumental in my success.--Lane Campbell, Syntress SCDT
8. Clearly define what you do best.
Have your elevator pitch ready to roll. Try to make it
interesting and deliver it with passion. Be proud and excited about what you do
and make the message clear and sticky.--Vinny Antonio, Victory Marketing Agency
9. Tell a story.
Be authentic and tell a story. Stories are the best
way to create a metaphor and allow other people to understand the type of
thinker that you are.--Ryan Shank, Mhelpdesk
10. Smile and make eye contact.
People make judgments within the first seven seconds
or so of meeting you, and that's statistically around the point at which they
start tuning out if you don't engage them. Smiling at them and making sincere
eye contact shows them that you're warm and interested in speaking with them.
These tiny gestures will set the stage for you to engage in a meaningful
conversation.--Darrah Brustein, Network Under 40/Finance Whiz Kids
11. Say their name.
Say their name. Everyone likes to hear the sound of
their own name and it helps you form a connection. That, matched with solid eye
contact and a firm handshake, creates a positive first impression.--Ashley Mady, Brandberry
12. Send an intro email on the spot.
It's 2014! I don't get the value of business cards
anymore. Anytime I meet someone and they try to end the conversation with
"Here's my business card …" I stop them, pull out my phone and ask
them to enter their email address. After that, I send them a quick intro email
and boom! We're connected. While it's a little awkward in person, it has
exponentially increased the amount of follow-ups I get after meeting them the
first time.--Mike McGee, The Starter League
13. Talk about your passions.
Tell them about your passions and ask them about
theirs. This can be as simple as saying "So what is it you're passionate
about?" after the typical "here's what I do" back and forth.
This tends to catch people off guard in a good way, and allows them to either
wax poetic about the aspect of the work they love, or something outside their
work to which you may have a connection. Either way, it helps build the
relationship.--Colin Wright, Asymmetrical Press
14. Compliment them.
Make sure that your appearance and demeanor radiate
health and energy. Be genuinely interested in the people you meet; ask them
questions about themselves and try to find something on which to compliment
them.--Vladimir Gendelman, Company Folders Inc
"First impressions only happen once. If you are looking for a job; your resume helps you to get the interview, but your actitude helps you to get the job."
Original article: http://www.inc.com/young-entrepreneur-council/make-a-lasting-impression-in-under-5-minutes-14-ideas.html?cid=sf01002
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